We covered this only last week I think Digi. All the comics that had "Every Monday" on their covers came out on the previous Saturday. (Some areas even got them on Friday.)Digifiend wrote:If you're right, it's similar to Beano using Every Thursday when it actually comes out on Wednesdays (something only fixed last year), as W&C was Every Monday, not Every Saturday.
Comics always came out a day before their designated cover day. The reason that day was on the cover was that a few areas didn't actually get them until that day, but this became increasingly rare as distribution improved. However publishers still continued the practice until recent years.
The cover dates were always for the following Saturday for some reason. Some say it's to let newsagents know when the next issue is due, but that doesn't make sense in the case of comics which came out mid-week (eg: Beano, Battle, TV21) as they also had Saturday's date on the covers even though they'd still be on sale for a few days after that date.
What's bemusing is all of those books that use the cover date of a comic as date of issue, and tell you of other significant happenings on that date, are completely wrong. So, for example, the upcoming 40th anniversary of Whizzer and Chips No.1 isn't October 18th (its cover date), it's October 11th.
Lew